Business Marketing Management: B2B

Brand: South-Western College Pub
SKU: DADAX032458167X
ISBN : 9780324581676
Price:
$18.48

Domestic Shipping:$3.99
Qty: - +
   - OR -   

Business Marketing Management: B2B

Business Marketing is typically taught in four-year schools at both the undergraduate and graduate level. The course details the key differences between consumer goods and business-to-business marketing and most often includes case coverage. This course is typically found in the marketing department.

Specifications of Business Marketing Management: B2B

GENERAL
AuthorMichael D. Hutt, Thomas W. Speh
BindingHardcover
LanguageEnglish
Edition10
ISBN-10032458167X
ISBN-139780324581676
PublisherCengage Learning
Number Of Pages672
Publication Date2009-02-13
DIMENSIONS
Height1.2 inch.
Length10 inch.
Width8 inch.
Weight2.9 pounds.

Write a review


Your Name:


Your Email:


Your Review:

Note: HTML is not translated!

Rating: Bad           Good

Enter the code in the box below: