Communication Research: Asking Questions, Finding Answers

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Brand: McGraw-Hill Education
SKU: DADAX0073406767
ISBN : 9780073406763
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Communication Research: Asking Questions, Finding Answers

Communication Research: Asking Questions, Finding Answers covers basic research issues and both quantitative and qualitative approaches to communication research. The text helps students become better consumers of communication research literature by emphasizing effective methods for finding, consuming, and analyzing communication research. Covering the entire research process--how one conceptualizes a research idea, turns it into an interesting and researchable question, selects a methodology, conducts the study, and writes up the study's findings--provides a path for students who wish to develop and conduct research projects.

Specifications of Communication Research: Asking Questions, Finding Answers

GENERAL
AuthorJoann Keyton
BindingHardcover
LanguageEnglish
Edition3
ISBN-100073406767
ISBN-139780073406763
PublisherMcGraw-Hill Education
Number Of Pages432
Publication Date2010-03-01
DIMENSIONS
Height9.4 inch.
Length7.5 inch.
Width0.9 inch.
Weight1.59 pounds.

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