Conversations That Win The Complex Sale: Using Power Messaging To Create More Opportunities, Differentiate Your Solutions, And Close More Deals
ISBN : 9780071750905
Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals
“Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe the concepts are core to engaging in customer conversations that are focused on their outcomes and what they want to achieve.”
?Karen Quintos, CMO and SVP, Dell Inc.
Specifications of Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals
|Author||Erik Peterson, Tim Riesterer|
|Number Of Pages||272|
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