E-Marketing (6th Edition)
Traditional marketing coverage with an e-marketing twist.
Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound affect on marketing.
The sixth edition focuses more on e-marketing strategy and practice, and less on principles of marketing refresher material.
Specifications of E-Marketing (6th Edition)
|Author||Judy Strauss, Raymond Frost|
|Number Of Pages||448|
Write a review
Note: HTML is not translated!
Rating: Bad Good
Enter the code in the box below: