Gaining And Sustaining Competitive Advantage (4th Edition)

Brand: Prentice Hall
SKU: DADAX013612092X
ISBN : 9780136120926
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Gaining and Sustaining Competitive Advantage (4th Edition)

Explore the most up-to-date research in the field of strategic management.

Gaining and Sustaining Competitive Advantage provides readers and practitioners with the most up-to-date research in a way that helps them see how the concepts can be applied to the real business world. Barney explores the impact of the recent global business changes in relation to the competitive context of firms and their ability to generate and sustain competitive advantages.

The fourth edition has been thoroughly updated to include the latest research in the field.

Specifications of Gaining and Sustaining Competitive Advantage (4th Edition)

GENERAL
AuthorJay Barney
BindingHardcover
LanguageEnglish
Edition4
ISBN-10013612092X
ISBN-139780136120926
PublisherPearson
Number Of Pages512
Publication Date2010-11-21
DIMENSIONS
Height9.2 inch.
Length7.5 inch.
Width1.3 inch.
Weight2.2 pounds.

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