Health Care Market Strategy: From Planning To Action

Brand: Jones & Bartlett Learning
SKU: DADAX0763747998
ISBN : 9780763747992
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Health Care Market Strategy: From Planning to Action

Health Care Market Strategy: From Planning to Action, Third Edition, a standard reference for over ten years, bridges the gap between marketing theory and implementation by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics.

Specifications of Health Care Market Strategy: From Planning to Action

GENERAL
AuthorSteven G. Hillestad, Eric N. Berkowitz
BindingHardcover
LanguageEnglish
Edition3
ISBN-100763747998
ISBN-139780763747992
PublisherJones & Bartlett Learning
Number Of Pages287
Publication Date2003-12-30
DIMENSIONS
Height9.46 inch.
Length6.38 inch.
Width1.09 inch.
Weight1.25 pounds.

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