Health Care Market Strategy: From Planning To Action

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Brand: Jones & Bartlett Learning
SKU: DADAX0763747998
ISBN : 0763747998

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Health Care Market Strategy: From Planning to Action, Third Edition, a standard reference for over ten years, bridges the gap between marketing theory and implementation by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics.
Author : Steven G. Hillestad
ISBN : 0763747998
Language : English
No of Pages : 287
Edition : 3
Publication Date : 12/16/2003
Format/Binding : Hardcover
Book dimensions : 9.1x6.1x1.1
Book weight : 0.01

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