How To Gain (and Maintain) The Competive Advantage In Business

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Brand: McGraw Hill Higher Education
SKU: DADAX0070540314
ISBN : 0070540314

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In today's competitive, niche-oriented market, it is more important than ever to anticipate a competitor's moves. This practical book shows how to do just that, including how to plot competitive moves and demographics, identify winners in an industry, spot allies and more. 37 illustrations.
Author : William E. Rothschild
ISBN : 0070540314
Language : English
No of Pages : 256
Publication Date : 3/1/1984
Format/Binding : Hardcover
Book dimensions : 9.1x6.3x1
Book weight : 0.01

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