How to Gain (and Maintain) the Competive Advantage in Business
In today's competitive, niche-oriented market, it is more important than ever to anticipate a competitor's moves. This practical book shows how to do just that, including how to plot competitive moves and demographics, identify winners in an industry, spot allies and more. 37 illustrations.
Specifications of How to Gain (and Maintain) the Competive Advantage in Business
|Author||William E. Rothschild|
|Publisher||McGraw Hill Higher Education|
|Number Of Pages||256|
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