Industry As A Player In The Political And Social Arena: Defining The Competitive Environment

Brand: Praeger
SKU: DADAX089930978X
ISBN : 9780899309781
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Industry as a Player in the Political and Social Arena: Defining the Competitive Environment

Changing social values, skepticism of corporate behavior, and regulation are forcing firms to recognize the impact of these issues on potential success. Political and social action can impact dramatically on individual firms and industry-wide competitiveness by changing the rules by which competition occurs. In addition, policies that restrict trade in the international arena, regulatory interventions that impose additional costs, and public interest group activities that challenge the legitimacy of the firm and industry product and service offerings also alter the rules of competition. Firms and industries that learn to play by the new rules of engagement can significantly improve their competitive positioning within the economy. There has been almost nothing written on the topic of industry political strategy. As competition moves increasingly to a global scene, the businesses will have to deal with more complex social and political interactions.

Specifications of Industry as a Player in the Political and Social Arena: Defining the Competitive Environment

GENERAL
AuthorJohn Mahon, Richard McGowan
BindingHardcover
LanguageEnglish
ISBN-10089930978X
ISBN-139780899309781
PublisherPraeger
Number Of Pages232
Publication Date1996-06-30
DIMENSIONS
Height9.02 inch.
Length5.98 inch.
Width0.69 inch.
Weight1.2 pounds.

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