Invisible: How Millennials Are Changing The Way We Sell

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Brand: Triple Nickel Press
SKU: DADAX098330209X
ISBN : 098330209X

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Winner--2012 USA Book News Best Book Award

Meet the Millennials: born after 1975, they are a new generation of consumers with extraordinary buying power. With a mantra of 'My Way, Right Away, Why Pay,' they expect sales staff to be simultaneously available and invisible. But how do you disappear and still deliver quality service? T. Scott Gross tackles this apparent contradiction with a powerful approach. Learn how to increase your organization's success with Millennials, in addition to the Gen Xers, Boomers, and Traditionalists that preceded them.
Author : T. Scott Gross
ISBN : 098330209X
Language : English
No of Pages : 136
Publication Date : 6/1/2012
Format/Binding : Hardcover
Book dimensions : 9.1x6x0.8
Book weight : 0.01

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