Managing Cultural Differences

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Brand: Routledge
SKU: DADAX1856179230
ISBN : 1856179230

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The international nature of modern Business means that individual and organizational success is no longer dependent solely on business acumen- our ability to understand, communicate and work with people in different countries and cultures around the world is more important than ever as more companies rely on their global reach to achieve the best profit and performance. For this reason, international business and cross-cultural management are key topics in undergraduate business, MBA and executive education programs worldwide as companies and institutions prepare current and future business leaders for the global marketplace.
Author : Robert T. Moran
ISBN : 1856179230
Language : English
No of Pages : 586
Edition : 8
Publication Date : 7/12/2011
Format/Binding : Paperback
Book dimensions : 9.7x7.4x1
Book weight : 0.03

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