Practical Management Science (with Essential Textbook Resources Printed Access Card)

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Brand: Cengage Learning
SKU: DADAX1111531315
ISBN : 9781111531317
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Practical Management Science (with Essential Textbook Resources Printed Access Card)

Easy to understand and to the point, PRACTICAL MANAGEMENT SCIENCE uses an active-learning approach and realistic problems to help you understand and take advantage of the power of spreadsheet modeling. With real examples and problems drawn from finance, marketing, and operations research, you will easily come to see how management science applies to your chosen profession and how you can use it on the job. The authors emphasize modeling over algebraic formulations and memorization of particular models. The essentials resource website, whose access is available with every new book, includes links to the following add-ins: the Palisade Decision Tools Suite (@RISK, StatTools, PrecisionTree, TopRank, RISKOptimizer, NeuralTools, and Evolver); and SolverTable, which allows you to do sensitivity analysis. All of these add-ins have been revised for Excel 2010.

Specifications of Practical Management Science (with Essential Textbook Resources Printed Access Card)

GENERAL
AuthorWayne L. Winston, S. Christian Albright
BindingHardcover
LanguageEnglish
Edition4
ISBN-101111531315
ISBN-139781111531317
PublisherCengage Learning
Number Of Pages936
Publication Date2011-05-05
DIMENSIONS
Height1.5 inch.
Length10.2 inch.
Width8.2 inch.
Weight4 pounds.

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