Product Strategy For High Technology Companies

Brand: McGraw-Hill Education
SKU: DADAX0071362460
ISBN : 9780071362467
Price:
$8.58

Domestic Shipping:$3.95
Qty: - +
   - OR -   

Product Strategy for High Technology Companies

One of the key determinants of success for today’s high-technology companies is product strategy?and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple?plus a new focus on growth strategies and on Internet businesses?define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.

Specifications of Product Strategy for High Technology Companies

GENERAL
AuthorMichael McGrath
BindingHardcover
LanguageEnglish
Edition2nd
ISBN-100071362460
ISBN-139780071362467
PublisherMcGraw-Hill Education
Number Of Pages400
Publication Date2000-10-12
DIMENSIONS
Height9.3 inch.
Length6.3 inch.
Width1.22 inch.
Weight1.59 pounds.

Write a review


Your Name:


Your Email:


Your Review:

Note: HTML is not translated!

Rating: Bad           Good

Enter the code in the box below: