Public Relations Cases

Brand: Wadsworth Publishing
SKU: DADAX0495567787
ISBN : 9780495567783
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Public Relations Cases

Intended for the public relations case studies course; may also be used in advanced public relations and public relations management courses offered at the junior/senior level and often serves as a capstone of the public relations sequence. This course is generally required for PR majors and minors. This course can be found in departments of journalism, mass communication, and marketing and is offered primarily at four-year colleges and universities.

Specifications of Public Relations Cases

GENERAL
AuthorJerry A. Hendrix, Darrell C. Hayes
BindingPaperback
LanguageEnglish
Edition8
ISBN-100495567787
ISBN-139780495567783
PublisherWadsworth Publishing
Number Of Pages480
Publication Date2009-02-17
DIMENSIONS
Height0.9 inch.
Length9.1 inch.
Width6.3 inch.
Weight1.35 pounds.

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