Public Relations Writing And Media Techniques

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Brand: Pearson Educacion
SKU: DADAX0205873340
ISBN : 0205873340

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The most comprehensive and up-to-date public relations writing text available has just been updated in its 7th edition. With real-world examples of award-winning work by PR professionals, Public Relations Writing and Media Techniques continues to help readers master the many techniques needed to reach a variety of audiences in today's digital age. This book emphasizes the nuts and bolts of writing, producing, and distributing public relations materials through traditional and social media, making it valuable to public relation professionals and students alike.
Author : Dennis L. Wilcox
ISBN : 0205873340
Language : English
No of Pages : 560
Edition : International ed of 7th revised ed
Publication Date : 2/1/2012
Format/Binding : Paperback
Book dimensions : 9.1x7.4x1.3
Book weight : 0.02

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