Retail Buying (8th Edition)

Brand: Prentice Hall
SKU: DADAX013159236X
ISBN : 9780131592360
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Retail Buying (8th Edition)

This book offers readers all of the latest developments in retail buying to reflect the current retail market. Using a practical approach that emphasizes the major aspects of retail buying, this book provides the fundamental information new buyers need to accurately forecast and fulfill their customers' merchandise requirements. With a host of end-of-chapter materials, visual aids, and a Companion DVD, this book addresses topics such as the theoretical and practical background required for successful purchasing, as well as how buyers are now making use of the Internet for their purchasing needs.  Using a practical approach that emphasizes the major aspects of retail buying, this book provides the fundamental information new buyers need to accurately forecast and fulfill their customers' merchandise requirements. With a host of end-of-chapter materials, visual aids, and a Companion DVD, this book addresses topics such as the theoretical and practical background required for successful purchasing, as well as how buyers are now making use of the Internet for their purchasing needs.  For professionals with a career or interest in retail buying, retail merchandising and/or fashion merchandising.

Specifications of Retail Buying (8th Edition)

GENERAL
AuthorJay Diamond Professor Emeritus, Gerald Pintel Professor Emeritus
BindingPaperback
LanguageEnglish
Edition8
ISBN-10013159236X
ISBN-139780131592360
PublisherPearson
Number Of Pages496
Publication Date2007-06-02
DIMENSIONS
Height9.16 inch.
Length6.99 inch.
Width0.93 inch.
Weight1.6 pounds.

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