Sales Management

Brand: Prentice Hall
SKU: DADAX0132324121
ISBN : 9780132324120
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Sales Management

Tanner is the only book on the market that prepares students to become effective sales managers in today’s hyper-competitive, global economy—by integrating current technology, research, and strategic thinking activities.
KEY TOPICS: Strategic Planning; Sales Leadership; Analyzing Customers and Markets; Designing and Developing the Sales Force; Process Management; Measurement, Analysis, and Knowledge Management; Cases
For anyone looking for an up-to-date book on sales management with an emphasis on CRM.

Specifications of Sales Management

GENERAL
AuthorJeff Tanner, Earl D. Honeycutt, Robert C. Erffmeyer
BindingHardcover
LanguageEnglish
Edition1
ISBN-100132324121
ISBN-139780132324120
PublisherPrentice Hall
Number Of Pages464
Publication Date2008-11-07
DIMENSIONS
Height10.2 inch.
Length8.3 inch.
Width0.9 inch.
Weight2.3 pounds.

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