Sales Management

72.23 Brand New 5 In stock! Order now!
Brand: Prentice Hall
SKU: DADAX0132324121
ISBN : 0132324121

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Tanner is the only book on the market that prepares students to become effective sales managers in today’s hyper-competitive, global economy—by integrating current technology, research, and strategic thinking activities.
KEY TOPICS: Strategic Planning; Sales Leadership; Analyzing Customers and Markets; Designing and Developing the Sales Force; Process Management; Measurement, Analysis, and Knowledge Management; Cases
For anyone looking for an up-to-date book on sales management with an emphasis on CRM.

Author : Jeff Tanner
ISBN : 0132324121
Language : English
No of Pages : 464
Edition : 1
Publication Date : 11/7/2008
Format/Binding : Hardcover
Book dimensions : 10.2x8x0.9
Book weight : 0.02

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