Strategic Dynamics: Concepts And Cases

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Brand: McGraw-Hill/Irwin
SKU: DADAX0073122653
ISBN : 0073122653

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Strategic Dynamics: Concepts and Cases, by Burgelman, Grove, and Meza offers unique and valuable insight into strategy making for companies in information technology-driven industries. It is the product of over twelve years of teaching and research based on a unique combination of academic (Stanford’s Robert Burgelman) and industry (Intel’s Andy Grove) experience. The key themes and conceptual frameworks discussed in this book, along with its case studies and industry notes, provide instructors and students with a more complete viewpoint on the dynamic interactions of companies within industries and between industries than is typically found in books on strategy and technology strategy.
Author : Robert A. Burgelman
ISBN : 0073122653
Language : English
No of Pages : 512
Edition : 1
Publication Date : 7/15/2005
Format/Binding : Hardcover
Book dimensions : 10.1x8.2x1
Book weight : 0.03

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