Strategic Management (13th Edition)

Brand: Prentice Hall
SKU: DADAX0136120989
ISBN : 9780136120988
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Strategic Management (13th Edition)

A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.

In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases.

The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.

Specifications of Strategic Management (13th Edition)

GENERAL
AuthorFred R. David
BindingHardcover
LanguageEnglish
Edition13
ISBN-100136120989
ISBN-139780136120988
PublisherPrentice Hall
Number Of Pages704
Publication Date2010-01-26
DIMENSIONS
Height11.08 inch.
Length8.84 inch.
Width1.23 inch.
Weight3.7 pounds.

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