Strategic Management: Concepts (13th Edition)

Brand: Prentice Hall
SKU: DADAX0136120997
ISBN : 9780136120995
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Strategic Management: Concepts (13th Edition)

A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.

In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management: Concepts captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises.

The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing readers with updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.

Specifications of Strategic Management: Concepts (13th Edition)

GENERAL
AuthorFred R. David
BindingPaperback
LanguageEnglish
Edition13
ISBN-100136120997
ISBN-139780136120995
PublisherPearson
Number Of Pages384
Publication Date2010-02-05
DIMENSIONS
Height10.9 inch.
Length8.5 inch.
Width0.5 inch.
Weight1.7 pounds.

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