Strategy As Action: Competitive Dynamics And Competitive Advantage (Strategic Management)

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Brand: Oxford University Press
SKU: DADAX0195161440
ISBN : 9780195161441
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Strategy As Action: Competitive Dynamics and Competitive Advantage (Strategic Management)

Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.

Specifications of Strategy As Action: Competitive Dynamics and Competitive Advantage (Strategic Management)

GENERAL
AuthorCurtis M. Grimm, Hun Lee, Ken G. Smith
BindingHardcover
LanguageEnglish
Edition1
ISBN-100195161440
ISBN-139780195161441
PublisherOxford University Press
Number Of Pages288
Publication Date2005-08-25
DIMENSIONS
Height6.4 inch.
Length9.3 inch.
Width1 inch.
Weight1.15 pounds.

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