The 22 Immutable Laws Of Marketing: Violate Them At Your Own Risk

Brand: Harpercollins
SKU: DADAX088730592X
ISBN : 9780887305924
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk

Marketing consultants reveal the twenty-two laws of marketing--including the Law of the Mind and the Law of Hype--offering hundreds of examples of what has worked and what has not in the international marketplace. 75,000 first printing. Tour.

Specifications of The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk

GENERAL
AuthorAl Ries, Jack Trout
BindingHardcover
LanguageEnglish
Edition1st
ISBN-10088730592X
ISBN-139780887305924
PublisherHarpercollins
Number Of Pages143
Publication Date1993-01
DIMENSIONS
Height9 inch.
Length1 inch.
Width5.75 inch.
Weight0.55 pounds.

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