The Brand Yu Life: Re-thinking Who You Are Through Personal Brand Management

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Brand: Third Generation Publishing
SKU: DADAX0977138801
ISBN : 0977138801

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Brand YU is about branding your life. This book is about re-thinking who you are through personal brand management. Personal branding is a paradigm shift; it is a tool to help you create, define, and manage who you are, and it gives you information to empower you to be the kind of person companies want to hire, the kind of person who has the skills and business acumen to take advantage of opportunities, the kind of leader others choose to follow. Athletes, entertainers, business people and, of course, corporations and organizations large and small, have long understood the importance of branding. Now you will too.
Author : Hajj E. Flemings
ISBN : 0977138801
Language : English
No of Pages : 195
Edition : 1st
Publication Date : 1/27/2007
Format/Binding : Paperback
Book dimensions : 9.2x5.9x0.6
Book weight : 0.01

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