The Philosophy Of Rhetoric (Galaxy Books)

Brand: Oxford University Press
SKU: DADAX0195007158
ISBN : 9780195007152
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The Philosophy of Rhetoric (Galaxy Books)

Our communication is limitedby misunderstanding. Rhetoric, as Professor Richards defines it, is the study of misunderstanding and its remedies. The conventional rules of the old rhetoric and the formulations of scientific language have narrow application to conversational speech; Professor Richard's definition of rhetoric is based on a practical question: how do words work in discourse? To answer this question, he examines the interaction of words with each other and with their contexts, showing how a continual synthesis of meaning, or "principle of metaphor", gives life to discussion. It is through comprehension of the way meaning changes in discourse that we can better control and animate our use of words, and so decrease misunderstanding.

Specifications of The Philosophy of Rhetoric (Galaxy Books)

GENERAL
AuthorI. A. Richards
BindingPaperback
LanguageEnglish
Edition1st
ISBN-100195007158
ISBN-139780195007152
PublisherOxford University Press
Number Of Pages144
Publication Date1965-12-31
DIMENSIONS
Height8 inch.
Length5.31 inch.
Width0.37 inch.
Weight0.56 pounds.

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