Visual Research: An Introduction To Research Methodologies In Graphic Design

Brand: AVA Publishing
SKU: DADAX2884790497
ISBN : 9782884790499
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Visual Research: An Introduction to Research Methodologies in Graphic Design

Serious graphic design students and creative professionals will find this presentation of quantitative and qualitative research methods in visual communication invaluable. Fully illustrated with eye-opening real-life case studies, it focuses on the relatively unexplored process of design analysis. Illuminating and thought-provoking discussions deal with such issues as the audience, communications theory, experimentation in the studio, semiotics, and semantics. A final section features suggestions on how to synthesize practical and theoretical models, with strategies that working designers can really use.

Specifications of Visual Research: An Introduction to Research Methodologies in Graphic Design

GENERAL
AuthorIan Noble, Russell Bestley
BindingPaperback
LanguageEnglish
ISBN-102884790497
ISBN-139782884790499
PublisherAVA Publishing
Number Of Pages192
Publication Date2005-04-28
DIMENSIONS
Height11.72 inch.
Length8.7 inch.
Width0.83 inch.
Weight2.29 pounds.

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