The Complete Guide To Book Publicity

$2,056.64 New In stock Publisher: Allworth Press
SKU: DADAX1581150466
ISBN : 9781581150469
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The Complete Guide to Book Publicity

The Complete Guide to Book Publicity

The nuts and bolts of book promotion are covered for fiction, nonfiction, hardcover trade, mass market, and trade paperbacks. Readers are told how to tailor campaigns to reach differing consumer, trade, and special-interest audiences; how to pitch the media and arrange author tours with print, television, and radio interviews; and how to produce headline-grabbing promotional events.

Jodee Blanco has spearheaded campaigns for more than a dozen New York Times best-sellers. President of Blanco & Peace, a Chicago-based public relations firm with offices in New York and Los Angeles, and a faculty member of New York University's Center for Publishing, she splits her time among all three cities.

Specification of The Complete Guide to Book Publicity

AuthorJodee Blanco
PublisherAllworth Press
Publication Date2000
Height0.8 inch.
Length6.03 inch.
Width8.98 inch.
Weight1.1 pounds pounds.

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