Monografiya posvyashchena issledovaniyu kognitivnopragmaticheskikh aspektov gendernogo parametra v sovremennoy russkoyazychnoy i angloyazychnoy zhurnal'noy reklame. Odnovremenno analiziruyutsya protsessy, upravlyayushchie kak sozdaniem, tak i interpretatsiey genderno orientirovannykh...
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