Contemporary Marketing 2011

$389.05 New In stock Publisher: Routledge
SKU: DADAX0538746890
ISBN : 9780538746892
Condition : New
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Contemporary Marketing 2011

Over the years, Boone and Kurtz's CONTEMPORARY MARKETING has proven to be the premier teaching and learning solution for principles of marketing courses. With each groundbreaking new edition, this bestseller only grows stronger, building on past milestones with exciting new innovations. The updated 2011 edition continues the Boone and Kurtz tradition of delivering the most technologically advanced, student-friendly, instructor-supported text available. Current, relevant, and cutting-edge, CONTEMPORARY MARKETING remains in a class by itself.

Specifications of Contemporary Marketing 2011

GENERAL
AuthorLouis E. Boone, David L. Kurtz
BindingPaperback
LanguageEnglish
Edition14
ISBN-100538746890
ISBN-139780538746892
PublisherCengage Learning
Number Of Pages816
Publication Date2010-01-01
DIMENSIONS
Height1.1 inch.
Length10.6 inch.
Width8.9 inch.
Weight3.65 pounds.

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