Copywriting For The Electronic Media: A Practical Guide (with InfoTrac)

$7.41 New Out of stock Publisher: Taschen
SKU: SONG0534629148
ISBN : 9780534629144
Price:
$7.41

Domestic Shipping: $3.99

Internation Shipping (Except United states): $16
Condition :

Shipping & Tax will be calculated at Checkout.
Estimated delivery time 7-14 days.
International delivery time 2 to 4 weeks.

Qty:
   - OR -   

Copywriting for the Electronic Media: A Practical Guide (with InfoTrac)

Are you hoping to break into the exciting world of copywriting? With COPYWRITING FOR THE ELECTRONIC MEDIA: A PRACTICAL GUIDE (WITH INFOTRAC) you will discover how to write effective copy for all types of electronic media. Nearly 80 writing assignments and examples of actual scripts, storyboards, PSAs, and promotional spots prepare you to write short, persuasive messages in a variety of venues (radio, television, new media, etc.). You'll get a glimpse of ealistic situations typical of entry-level copywriting positions along with coverage of copywriting style, consumer behavior and legal and ethical aspects of copywriting. Complete with skill-building exercises, nearly 80 writing assignments and examples of storyboards and actual aired copy, this book helps you build the understanding and skills you need for a career in this field.

Specifications of Copywriting for the Electronic Media: A Practical Guide (with InfoTrac)

GENERAL
AuthorMilan D. Meeske
BindingPaperback
LanguageEnglish
Edition5
ISBN-100534629148
ISBN-139780534629144
PublisherWadsworth Publishing
Number Of Pages336
Publication Date2005-03-24
DIMENSIONS
Height0.49 inch.
Length10.9 inch.
Width8.7 inch.
Weight1.5 pounds.

Write a review


Your Name:


Your Email:


Your Review:

Note: HTML is not translated!

Rating: Bad           Good

Enter the code in the box below: