Corporation: A Global Business Simulation (4th Edition)
SKU: DADAX0131001434
ISBN : 9780131001435
Condition : New
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Corporation: A Global Business Simulation (4th Edition)
Easy to start-up and use—even for learners with no computer experience—this multi-business unit computer simulation provides players with real-world experience in managing strategic choices and in engaging in negotiations. The simulation involves the takeover and continuing operation of a multi-divisional, multinational corporation. In playing the simulation, players acting as management teams make a variety of decisions that will have an impact on the future of their company, e.g.: the type and size of strategic business units (SBUs); the quality of product/service that will be delivered to the marketplace; the prices for all products in the portfolio; and the size of the sales force. For individuals who need to employ efficient market strategy and decision-making in a variety of industries.
Specifications of Corporation: A Global Business Simulation (4th Edition)
GENERAL | |
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Author | Jerald R. Smith, Peggy A. Golden |
Binding | Loose Leaf |
Language | English |
Edition | 4 |
ISBN-10 | 0131001434 |
ISBN-13 | 9780131001435 |
Publisher | Prentice Hall |
Number Of Pages | 112 |
Publication Date | 2002-07-22 |
DIMENSIONS | |
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Height | 10.76 inch. |
Length | 8.46 inch. |
Width | 0.31 inch. |
Weight | 0.5 pounds. |
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