What Customers Want: Using Outcome-Driven Innovation To Create Breakthrough Products And Services

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Publisher: Macmillan Pub Co
SKU: DADAX0071408673
ISBN : 9780071408677
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What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services

A world-renowned innovation guru explains practices that result in breakthrough innovations

Specifications of What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services

GENERAL
AuthorAnthony Ulwick
BindingHardcover
LanguageEnglish
Edition1
ISBN-100071408673
ISBN-139780071408677
PublisherMcGraw-Hill Education
Number Of Pages256
Publication Date2005-08-16
DIMENSIONS
Height9.3 inch.
Length6.3 inch.
Width0.81 inch.
Weight1.15 pounds.

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