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Business Marketing Management: B2B
Publisher: King Fahd Complex
SKU: DADAX032458167X
ISBN : 9780324581676
Condition : New
SKU: DADAX032458167X
ISBN : 9780324581676
Condition : New
Price:
$113.33
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Business Marketing Management: B2B
Business Marketing is typically taught in four-year schools at both the undergraduate and graduate level. The course details the key differences between consumer goods and business-to-business marketing and most often includes case coverage. This course is typically found in the marketing department.
Specifications of Business Marketing Management: B2B
| GENERAL | |
|---|---|
| Author | Michael D. Hutt, Thomas W. Speh |
| Binding | Hardcover |
| Language | English |
| Edition | 10 |
| ISBN-10 | 032458167X |
| ISBN-13 | 9780324581676 |
| Publisher | Cengage Learning |
| Number Of Pages | 672 |
| Publication Date | 2009-02-13 |
| DIMENSIONS | |
|---|---|
| Height | 1.2 inch. |
| Length | 10 inch. |
| Width | 8 inch. |
| Weight | 2.9 pounds. |
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