Perry's Department Store: A Buying Simulation

$12.95 New In stock Publisher: Delmar Pub
SKU: SONG0827367279
ISBN : 9780827367272
Condition : Used
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Perry's Department Store: A Buying Simulation

Featuring a unique approach that utilizes a hypothetical department store chain as a model, Perry's Department Store: A Buying Simulation shows novice and veteran buyers how to more effectively apply their skills and knowledge in today's fast-paced, retail world. An abundance of exercises and forms illustrate how to prepare for a profitable selling season.Organized according to the traditional steps a buyer would make, Perry's Department Store enables readers to research new markets and clothing trends; project sales; determine stock requirements and markdown; develop a merchandise plan; use advertising, publicity, and public relations to generate customer awareness; examine the income statement; and better understand the relationship of the buyer to store management and manufacturers.

Specification of Perry's Department Store: A Buying Simulation

AuthorKaren M. Guthrie
Edition1st Printing
PublisherDelmar Pub
Publication Year1995
Height6.25 inch.
Length0.5 inch.
Width9.25 inch.
Weight0.79 pounds.

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