{"product_id":"corporate-strategy-a-resourcebased-approach","title":"Corporate Strategy: A Resourcebased Approach,New","description":"\u003cp\u003eCorporate Strategy By Collis And Montgomery Employs A Single Consistent Framework For The Analysis Of Corporatelevel Strategy. Based On The Latest Research In The Resourcebased View Of The Firm And Organizational Economics, It Develops A Rigorous Approach To The Many Important Issues Surrounding The Scope Of The Firm. Starting From The Analysis Of How Valuable Resources Contribute To The Competitive Advantage Of A Single Business, The Book Progresses Through The Analysis Of Scale, Scope And Vertical Integration Within An Industry, To The Treatment Of Diversification And The Management Of Multibusiness Firms. As Such, It Perfectly Complements Those Required Strategy Courses That Develop The Notions Of Strategy As The Internal Consistency And External Positioning Of Single Business Firms. This New Edition Has Been Completely Updated, Including A New Chapter On Corporate Transformation.\u003c\/p\u003e","brand":"Mcgraw-Hill Education","offers":[{"title":"Default Title","offer_id":46512775332085,"sku":"DADAX0072312866","price":125.68,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5804\/8501\/files\/31bgRFvyePL.jpg?v=1743328128","url":"https:\/\/ergodebooks.com\/products\/corporate-strategy-a-resourcebased-approach","provider":"Ergodebooks","version":"1.0","type":"link"}