{"product_id":"kickstart-marketing","title":"Kickstart Marketing","description":"\u003cp\u003eAt last, a book on marketing written specifically for small business owners. No longwinded theories, no big business examples or boring case studies, just a practical, common sense system that will help you really boost your business. Here, Linda Hailey takes you through a proven stepbystep system with lots of practical exercises to teach you how to analyze your situation and develop a strategic marketing plan tailored to your own business. From product development and retailing to selling, advertising and branding, Linda shares her tricks of the trade and real life examples from a whole range of small businesses who have used Kickstart marketing techniques to increase their revenue and profit. Best of all, this book recognizes that you probably dont have much of a marketing budget, youve only got limited time and energy to spend and youd rather be doing anything but selling or marketing!\u003c\/p\u003e","brand":"Brand: Allen n Unwin","offers":[{"title":"Hailey, Linda \/ paperback","offer_id":47844296786165,"sku":"SONG1865083879","price":16.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5804\/8501\/files\/71Z4LRTdWzL.jpg?v=1773812589","url":"https:\/\/ergodebooks.com\/products\/kickstart-marketing","provider":"Ergodebooks","version":"1.0","type":"link"}