{"product_id":"the-profit-zone-how-strategic-business-design-will-lead-you-to-tomorrows-profits","title":"The Profit Zone: How Strategic Business Design Will Lead You to Tomorrows Profits","description":"\u003cp\u003eWhy do some companies create sustained, superior profits year after year? Why are they always far ahead of competitors in discovering the everchanging profit zones of their industry? Why do others languish as their traditional way of doing business turns into a noprofit zone?The Profit Zone provides the answers. It is an original and practical explanation of how and why high profit happens, revealing the strategies of twelve of todays great success storiesa group of companies and executives that have created over $700 billion in market value for their shareholders. More importantly, it shows the lessons that can be learned from the business design of these companiesadaptations that enabled them to always be several steps ahead of competitors in meeting customer priorities. Some examples:The profit lessons any product company can learn from Jack Welchs sell solution, not just the box business design at GE.How Nicholas Hayeks creation of lowend, profitable firewall brandthe Swatchprotects the rich profitability of the highend products at his companyHow Roberto Goizuetas decision that the consumer was not the only important customer created the basis for Cokes triumphs over Pepsi.Why Charles Schwabs switchboard business design created a new way of doing business for millions of new customers in financial services.How managers of small and midsize businesses such as Madden Communications and middle managers in large companies have used Slywotzky and Morrisons ideas to move their companies to the profit zone.\u003c\/p\u003e","brand":"Crown Business","offers":[{"title":"Slywotzky, Adrian J. \/ hardcover","offer_id":47838086168821,"sku":"DADAX0812929004","price":14.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5804\/8501\/files\/21Q9WSECJXL.jpg?v=1773726601","url":"https:\/\/ergodebooks.com\/products\/the-profit-zone-how-strategic-business-design-will-lead-you-to-tomorrows-profits","provider":"Ergodebooks","version":"1.0","type":"link"}