{"product_id":"the-successful-coffee-house-22day-action-plan-to-create-a-relevant-and-profitable-business","title":"The Successful Coffee House: 22Day Action Plan to Create a Relevant and Profitable Business","description":"\u003cp\u003eThe Successful Coffee House is a roadmap for owners of retail specialty coffee businesses. It offers 22 practical and inspiring Action Days  that will set your imagination and business plan ablaze, including:  Creating your own Specific Brand Image (SBI)  Developing a flexible business that can evolve with industry trends  Using holistic branding to maximize your customer experience  Crafting a business that is unique with uncompromising quality  Creative ways to differentiate your coffee house  Barista hiring tips to ensure an engaging culture  Techniques to keep your staff motivated  Todays coffee house design trends  The role of the professional barista  Creating your own business plan  Weekly Playbook to increase ticket averages\u003c\/p\u003e","brand":"Dillanos Coffee Roasters, Inc","offers":[{"title":"Morris, David J \/ hardcover","offer_id":47846852722933,"sku":"DADAX0692441875","price":20.17,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5804\/8501\/files\/618Klg4OPJL.jpg?v=1773843741","url":"https:\/\/ergodebooks.com\/products\/the-successful-coffee-house-22day-action-plan-to-create-a-relevant-and-profitable-business","provider":"Ergodebooks","version":"1.0","type":"link"}