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When Firms Change Direction When Firms Change Direction When Firms Change Direction

When Firms Change Direction

$185.98 New In stock Publisher: Oxford University Press
SKU: DADAX0195136438
ISBN : 9780195136432
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When Firms Change Direction

When Firms Change Direction

Firms within the same competitive environment (industry) respond in different ways to changing environmental (competitive) conditions. The authors of this book argue that the strategy field has not found answers to the questions that flow from this observation. They answer these questions by using what they call a "cognitively anchored theory of strategic change."

Specification of When Firms Change Direction

GENERAL
AuthorAnne Sigismund Huff
BindingHardcover
LanguageEnglish
Edition1
ISBN-100195136438
ISBN-139780195136432
PublisherOxford University Press
Publication Year2001

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