Global Strategy And Organization
SKU: DADAX0471250295
ISBN : 9780471250296
Condition : New
Shipping & Tax will be calculated at Checkout.
US Delivery Time: 3-5 Business Days.
Outside US Delivery Time: 8-12 Business Days.
In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That’s why students need a strategic framework that they can apply in a global setting.
In GLOBAL STRATEGY AND ORGANIZATION, awarding-winning scholars and teachers Anil L. Gupta and Vijay Govindarajan focus on the four essential tasks for transforming a company in a global success:
- Identify market opportunities worldwide and pursue those opportunities by establishing the necessary presence in all key markets
- Convert global presence into global competitive advantage
- Cultivate a global mindset
- Strive to reinvent the rules of the global game
Each chapter focuses on a specific, action-oriented issue. Reports on the activities of real firms, such as Wal-Mart, Dell Computer, and Canon, provide insights into the challenges associated with globalization and illustrate the author’s findings.
Features :
- Global Strategy
Product dimensions : 9.11x0.38x6.04 inches
Product weight : 0.85 pounds
Write a review
Your Name:
Your Email:
Your Review:
Note: HTML is not translated!
Rating: Bad Good
Enter the code in the box below: