The Fundraising Feasibility Study: It's Not About The Money

The Fundraising Feasibility Study: It's Not About the Money

The Fundraising Feasibility StudyIt's Not About the Money"This in-depth and accessible collection of essays by fundraisingexperts goes a long way in demystifying the capital campaignfeasibility study. . . . It is a must read for administrators andtrustees of any charitable organization considering embarking on acapital campaign."-John Bloom, Director-Advisory ServicesRSF Innovations in Social Finance"At last, a book that tells all about a pre-campaign developmentplanning study (aka feasibility study). From the role of theorganization and its board to the role of the consultant anddevelopment staff, this book documents how readiness is the path tosuccess . . . . If you've always wondered how conclusions aredrawn, findings explained, and recommendations developed, read thisbook. It's all here."-James M. Greenfield, ACFRE, FHP,author, Fund Raising: Evaluating and Managing the Fund DevelopmentProcess and Fundraising Fundamentals and editor, The NonprofitHandbook: Fund Raising, Third Edition"The Fundraising Feasibility Study provides fundamental informationon one of the most important, if little understood, elements ofsuccessful fundraising. Written by a cadre of the most experiencedand knowledgeable professionals in the field, it offers insightsand useful information that will be valuable to practitioners andscholars alike."-James P. Gelatt, PHD,Professor, Graduate School of Management & TechnologyUniversity of Maryland University College