Twenty Ads That Shook The World: The Century's Most Groundbreaking Advertising And How It Changed Us All (Paperback)
SKU: DADAX0609807234
ISBN : 9780609807231
Condition : New
Shipping & Tax will be calculated at Checkout.
US Delivery Time: 3-5 Business Days.
Outside US Delivery Time: 8-12 Business Days.
Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All
James Twitchell takes an in-depth look at the ads and ad campaigns—and their creators—that have most influenced our culture and marketplace in the twentieth century. P. T. Barnum’s creation of buzz, Pepsodent and the magic of the preemptive claim, Listerine introducing America to the scourge of halitosis, Nike’s “Just Do It,” Clairol’s “Does She or Doesn’t She?,” Leo Burnett’s invention of the Marlboro Man, Revlon’s Charlie Girl, Coke’s re-creation of Santa Claus, Absolut and the art world—these campaigns are the signposts of a century of consumerism, our modern canon understood, accepted, beloved, and hated the world over.
Specification of Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All
GENERAL | |
---|---|
Author | James B. Twitchell |
Binding | Paperback |
Language | English |
Edition | Reprint |
ISBN-10 | 0609807234 |
ISBN-13 | 9780609807231 |
Publisher | Broadway Books |
Publication Year | 2001 |
DIMENSIONS | |
---|---|
Height | 7.4 inch. |
Length | 0.73 inch. |
Width | 9.2 inch. |
Weight | 1.05 pounds. |
Write a review
Your Name:
Your Email:
Your Review:
Note: HTML is not translated!
Rating: Bad Good
Enter the code in the box below: