On Book Design

$65.70 New In stock Publisher: Yale University Press
SKU: DADAX0300075707
ISBN : 9780300075700
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On Book Design

On Book Design

How is a book designed? What do book designers think about as they turn manuscripts into printed books? In this unique and appealing volume, the award-winning book designer Richard Hendel and eight other talented book designers discuss their approaches and working methods. They consider the problems posed by a wide range of projects-selection of a books size and shape, choice of typeface for text and display, arrangement of type on the page, and determination of typographic details for all parts of the book within manufacturing and budget limitations.As omnipresent as books are, few readers are aware of the invisible craft of book designing. The task a book designer faces is different from that faced by other designers. The challenge, says Hendel, isnt to create something different or pretty or clever but to discover how to best serve the authors words. Hendel does not espouse a single philosophy of design or offer a set of instructions; he shows that there are many ways to design a book. In detailed descriptions of the creative process, Hendel and the eight other designers, who represent extensive experience in trade and scholarly publishing in the United States and Great Britain, show how they achieve the most effective visual presentation of words, offering many examples to illustrate their choices. Written not only for seasoned and novice book designers, this book will fascinate others in publishing as well as all readers and authors who are curious to know how books end up looking the way they do.

Specification of On Book Design

GENERAL
AuthorHendel, Richard
Bindinghardcover
Languageenglish
EditionFirst Edition
ISBN-100300075707
ISBN-139780300075700
Publisher
Publication Year1998-11-10T00:00:01Z

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