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Sales Force Design For Strategic Advantage
Publisher: Palgrave Macmillan
SKU: SONG1403903050
ISBN : 9781403903051
Condition : Used
SKU: SONG1403903050
ISBN : 9781403903051
Condition : Used
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$9.27
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Sales Force Design for Strategic Advantage
This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.
Specification of Sales Force Design for Strategic Advantage
| GENERAL | |
|---|---|
| Author | Andris A. Zoltners |
| Binding | Hardcover |
| Language | English |
| ISBN-10 | 1403903050 |
| ISBN-13 | 9781403903051 |
| Publisher | Palgrave Macmillan |
| Publication Year | 2004 |
| DIMENSIONS | |
|---|---|
| Height | 6.34 inch. |
| Length | 1.27 inch. |
| Width | 9.56 inch. |
| Weight | 1.6 pounds. |
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