Sensory Evaluation: A Practical Handbook

Sensory Evaluation: A Practical Handbook

Review"Guides industry or academic practitioners through the stages of testing a consumer's sensory experience of a commercial product." (Book News, December 2009)This book is a practical guide to sensory evaluation methods and techniques in the food, cosmetic and household product industries. It explains the suitability of different testing methods for different situations and offers step-by-step instructions on how to perform the various types of tests. Covering a broad range of food and non-food product applications, the book is designed to be used as a practical reference in the testing environment; a training manual for new recruits into sensory science, and a course book for students undertaking industrial training or academic study.From the Inside FlapSensory testing in the food, cosmetic and household product industries is integral to the development and manufacture of products that consumers want to buy. A greater understanding of the benefits of sensory science has lead to rapid development and growth in the profession over recent years, and the demand for more technical staff increases as the number and size of sensory departments continue to expand.This book is a practical guide to sensory evaluation methods and techniques, explaining the suitability of different testing methods for different situations and offering step-by-step instructions on how to perform the various types of test. Covering a broad range of product applications including food, beverages, personal care and household products, the book is spiral bound to allow for easy reference in the testing environment.The objectives of the book are to provide a practical guide and laboratory manual on how to carry out sensory evaluation techniques to reach sensory practitioners, as well as sensory scientists, by using a simple, easy-to-read, easy-to-use format to be affordable to a wide audience who would not ordinarily be able to afford to purchase standard sensory text books, including students, technicians and practitioners in developing countries to cover the IFST PFSG accreditation scheme at foundation and intermediate levelsThe book is suitable as a training manual, reference text, teaching aid and course book. Key audiences include sensory practitioners, junior sensory staff, sensory students and sensory trainers.Also available from Wiley-BlackwellSensory and Consumer Research in Food Product Design and DevelopmentH.R. Moskowitz, J.H. Beckley and A.V.A ResurreccionISBN 9780813816326Flavor PerceptionEdited by A.J. TaylorISBN 9781405116275From the Back CoverSensory testing in the food, cosmetic and household product industries is integral to the development and manufacture of products that consumers want to buy. A greater understanding of the benefits of sensory science has lead to rapid development and growth in the profession over recent years, and the demand for more technical staff increases as the number and size of sensory departments continue to expand.This book is a practical guide to sensory evaluation methods and techniques, explaining the suitability of different testing methods for different situations and offering step-by-step instructions on how to perform the various types of test. Covering a broad range of product applications including food, beverages, personal care and household products, the book is spiral bound to allow for easy reference in the testing environment.The objectives of the book are to provide a practical guide and laboratory manual on how to carry out sensory evaluation techniques to reach sensory practitioners, as well as sensory scientists, by using a simple, easy-to-read, easy-to-use format to be affordable to a wide audience who would not ordinarily be able to afford to purchase standard sensory text books, including students, technicians and practitioners in developing countries to cover the IFST PFSG accreditation scheme at foundation and intermediate levelsThe book i