The philosophy behind Exploring Strategic Change is its departure from the notion that change management can be a formulaic and linear process: 'Change Management', as...
This text is a comprehensive guide to how organisations can use the Internet to support their marketing activities. Building on traditional marketing theory and concepts...
This new edition of a popular text provides an introduction to cost and management accounting for students. The text is conceptually based and allows students...
Presents an organisational approach to the management of information systems covering their foundations, strategies, organisation and implementation. Not as technically orientated as other texts in...
Building on the enormous success of previous editions, this bestselling text has been updated and revised, and continues to provide an uptodate and studentfriendly introduction...
Building on the enormous success of previous editions, this bestselling text has been updated and revised, and continues to provide an uptodate and studentfriendly introduction...
This text is aimed at students taking an introductory module on HND and degree courses in business, and those studying business as part of any...
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The philosophy behind Exploring Strategic Change is its departure from the notion that change management can be a formulaic and linear process: 'Change Management', as...
This text is a comprehensive guide to how organisations can use the Internet to support their marketing activities. Building on traditional marketing theory and concepts...
This new edition of a popular text provides an introduction to cost and management accounting for students. The text is conceptually based and allows students...
Presents an organisational approach to the management of information systems covering their foundations, strategies, organisation and implementation. Not as technically orientated as other texts in...
Building on the enormous success of previous editions, this bestselling text has been updated and revised, and continues to provide an uptodate and studentfriendly introduction...
Building on the enormous success of previous editions, this bestselling text has been updated and revised, and continues to provide an uptodate and studentfriendly introduction...