You've heard the buzzwords: service quality; quality improvement; customer satisfaction. You've seen the techniques: fishbone diagrams; flow charts; brainstorming. Never before have so many service...
This is an authoritative, twentyfirstcentury guide to marketing research practices. This book is the voice of marketing research experts at the turn of the millenium....
This is an authoritative, twentyfirstcentury guide to marketing research practices. This book is the voice of marketing research experts at the turn of the millenium....
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You've heard the buzzwords: service quality; quality improvement; customer satisfaction. You've seen the techniques: fishbone diagrams; flow charts; brainstorming. Never before have so many service...
This is an authoritative, twentyfirstcentury guide to marketing research practices. This book is the voice of marketing research experts at the turn of the millenium....
This is an authoritative, twentyfirstcentury guide to marketing research practices. This book is the voice of marketing research experts at the turn of the millenium....
Sale price$39.65Regular price$56.64
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Add to cart
Recently viewed products
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