This volume introduces the theory, method, and applications of one type of conjoint analysis technique. These techniques are used to study individual judgement and decision...
This volume introduces the theory, method, and applications of one type of conjoint analysis technique. These techniques are used to study individual judgement and decision...
Bestworst scaling (BWS) is an extension of the method of paired comparison to multiple choices that asks participants to choose both the most and the...
Understanding and predicting the behavior of decision makers when choosing among discrete goods has been one of the most fruitful areas of applied research over...
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This volume introduces the theory, method, and applications of one type of conjoint analysis technique. These techniques are used to study individual judgement and decision...
This volume introduces the theory, method, and applications of one type of conjoint analysis technique. These techniques are used to study individual judgement and decision...
Bestworst scaling (BWS) is an extension of the method of paired comparison to multiple choices that asks participants to choose both the most and the...
Understanding and predicting the behavior of decision makers when choosing among discrete goods has been one of the most fruitful areas of applied research over...
Sale price$24.00Regular price$34.29
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Add to cart
Recently viewed products
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