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This book examines the most prolific international womens football tournamentthe FIFA Womens World Cupthrough media, fandom and how mediated womens soccer can improve on a global scale. Womens soccer has exploded in terms of media exposure, television audiences and live spectatorship. This book explores those macrolevel issues, while also digging into microlevel topics such as Megan Rapinoes celebrations and political activism, VAR reviews, LGBTQ imagery, and cultural obstacles for womens football in CentralEastern Europe and Nigeria. Using an interdisciplinary approach, scholars look at issues through the lenses of feminist theory, cultural studies, rhetorical criticism, political economy, performative sport fandom, autoethnography, and more. Thus, the book is important reading for students, researchers and media practitioners with interests in womens soccer, gender in sports media, coverage of womens sport, and sport fandom.
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