77 Building Blocks of Digital Transformation: Simply Explained,Used

77 Building Blocks of Digital Transformation: Simply Explained,Used

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Tags : An, Books, Jace, paperback, Used

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In 2018, ?7 Building Blocks of Digital Transformation: The Digital Capability Model?was published to help ?igital practitioners?working in the digital space. Since then, quite a few readers have suggested writing a book about digital transformation for the general public?interested in learning more than basics of digital transformation. That is how the book ?7 Building Blocks of Digital Transformation: Simply Explained?has been created.This book is intended to deliver the key messages of the 77 Building Blocks?to the general public. It aims to help the general public understand ?ctual practices?in the digital space. This is not a theory book that discusses the academical ideas and concepts of digital transformation, but a ?ractical?field book that describes the proven digital capabilities as the building blocks of digital transformation. This book does however not fully cover the technical detail of the Maturity Model described in ?7 Building Blocks of Digital transformation: The Digital Capability Model?that aims to help digital practitioners with measuring digital maturity. Instead, this book provides examples of higher maturity indicators as an introduction to the Maturity Model. If you are looking for a deep dive into the Maturity Model, refer to ?7 Building Blocks of Digital transformation: The Digital Capability Model?This book covers:1. Digital Customer Experience ManagementDigital Customer Journey ManagementUser ResearchUsability AnalysisUser Experience DesigningUser Experience Testing2. Social InteractionSocial ListeningSocial Media MarketingSocial Media ServicingOnline Community ManagementRating & Review ManagementContent ModerationSocial Crisis Management3. Digital MarketingDigital Brand MarketingSearch Engine OptimizationPaid SearchContent TargetingAffiliate MarketingOnline AdvertisingDigital Campaign ManagementLead ManagementMarketing Offer ManagementEmail MarketingMobile MarketingMarketing AutomationConversion Rate Optimization4. Digital CommerceOnline MerchandisingShopping Cart & CheckoutPayments & ReconciliationOrder Management & FulfillmentAccount Management & SelfService5. Digital Channel ManagementChannel Mix & OptimizationCrossBusiness IntegrationCrossChannel IntegrationMultiDevice Presentation6. Knowledge & Content ManagementKnowledge CollaborationKnowledge Base ManagementContent Lifecycle ManagementDigital Asset ManagementContent Aggregation & SyndicationWeb Content Management7. Customization & PersonalizationCustomer Preference ManagementCustomer Communication ManagementSocial Behaviour ManagementInteraction Tracking & ManagementCustomer Loyalty ManagementDigital Customer Services8. Digital IntelligenceProduct Similarity AnalyticsCustomer InsightsCustomer SegmentationConversion AnalyticsDigital Marketing EffectivenessBig Data AnalyticsWeb AnalyticsReporting & Dashboard9. Digital Data ManagementNonrelational Data ManagementDistributed Data Store ManagementEnterprise SearchMaster Data ManagementData Quality ManagementDigital Data Policy Management10. Digital Infrastructure ManagementOnDemand ProvisioningUser Interaction ServicesProcess Integration ServicesParallel Processing ServicesFederated Access ManagementDigital Continuity Management11. Digital AlignmentDigital InnovationDigital PlanningDigital GovernanceCrossBoundary CollaborationDigital Journey Readiness12. Digital Development & OperationsDigital Program & Project ManagementDigital Design AuthorityDigital Capability DevelopmentDigital Capability IntroductionDigital Service OperationsDigital Quality Management

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Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

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This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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