A Ghost's Memoir: The Making of Alfred P. Sloan's My Years with General Motors,Used
A Ghost's Memoir: The Making of Alfred P. Sloan's My Years with General Motors,Used

A Ghost's Memoir: The Making of Alfred P. Sloan's My Years with General Motors,Used

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SKU: DADAX0262134101
UPC: 884930101972
Brand: Brand: The MIT Press
$35.96 $51.37
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The story of the ghostwriting of Alfred P. Sloan's bestselling memoir, General Motor's attempts to block the book's publication, and the author's eventual triumph over the corporation.Published in 1964, My Years with General Motors was an immediate bestseller and today is considered one of the few classic books on management. The book is the ghostwritten memoir of Alfred P. Sloan, Jr. (18751966), whose business and management strategies enabled General Motors to overtake Ford as the dominant American automobile manufacturer in the 1920s and 1930s.What has been largely unknown until now is that My Years with General Motors was almost not published. Although it was written with the permission of General Motorsand slated for publication in October 1959at the last minute General Motors tried to suppress the book out of fears that some of the material in it could become evidence in an antitrust action against the company.This book, by John McDonald, Sloan's ghostwriter, tells the behindthescenes story of the book's writing, its attempted suppression, and the lawsuit that eventually led to its publication. McDonald's narrative is partly the DavidandGoliath story of a lone journalist taking on the world's thenlargest corporation and partly a study of strategy in its own right. McDonald's struggle to publish the book led him to navigate a complicated course among the competing interests of General Motors, Fortune magazine (his employer), and Time, Inc. (Fortune's owner). In many ways this "book about the book" parallels the Sloan book as a tale of successful, brilliantly planned strategy.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

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