ABCing: Seeing the Alphabet Differently,Used
ABCing: Seeing the Alphabet Differently,Used

ABCing: Seeing the Alphabet Differently,Used

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SKU: SONG0981960049
Brand: Random House Books for Young Readers
$12.22
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ABCing: Seeing the Alphabet Differently is a primer to seeing and understanding the visual world. From abstract to zeitgeist, the book uses the Latin alphabet to introduce ways of visualizing, thinking and talking about art and design. Each illustration is created using only the negative shapes of a given letter. It is not the actual letterforms from which these new perspectives take shape, but the spaces around them. The shapes are rotated and resized; they are not duplicated, mirrored or otherwise altered. Therefore the illustrations maintain their visual connection to the original letterform. The shapes are then composed as a visual translation of a given word's meaning, creating visual and conceptual connections between the letter, the word and the surrounding space. The result is a mixture of philosophy, poetry and art.The inspiration behind the book is to spur new and alternative approaches to how viewers look at an image, shifting the focus from the subject the letter to the surrounding space. While the words used to illustrate these visual translations have been chosen with designers in mind, ABCing not only provides seasoned designers with new ideas but it also serves as an excellent point of entry for students of all ages to learn how new perspectives can provide new meanings.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

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